- Last Updated on Wednesday, 13 July 2011 22:03
- Written by Angela Smith
- Category: Movie News
AMC Theatres (AMC), a leading theatrical exhibition and entertainment company, announced that guests visiting AMC Showplace New Lennox 14 can now enjoy The IMAX Experience from IMAX Corporation (NYSE: IMAX; TSX: IMX), when Harry Potter and the Deathly Hallows – Part 2: An IMAX 3D Experience opens July 15.
The IMAX Experience combines crystal-clear images, powerful digital sound and customized theatre geometry to create a uniquely immersive movie experience. The IMAX® theatre at this location has been custom-designed for use in a multiplex theatre. To maximize the field of view in the modified auditorium, the screen was replaced with a larger, slightly curved and specially treated IMAX screen positioned closer to the audience.
IMAX’s digital projection system combines two digital projectors with IMAX’s proprietary image enhancer and custom lenses to create an image with greater clarity, brightness and contrast. The images on screen are complemented by IMAX’s latest sound system, which features its proprietary loudspeaker technology and uncompressed digital sound. This sound system has ten times more dynamic range, cuts down on distortion and provides a sound quality that feels more immersive, especially with the added acoustic paneling that absorbs sound and removes echo.
The movie has been digitally re-mastered into IMAX’s format exclusively for presentation in the IMAX auditorium. In addition to IMAX-formatted movies, AMC delivers other types of entertainment to guests, including live and pre-recorded
alternative content events. The IMAX theatre at AMC Showplace New Lenox 14 will feature Hollywood’s biggest movies that have been digitally re-mastered into
Other upcoming Hollywood movies to be released in IMAX format include:
REEL STEEL (Oct. 07), PUSS and BOOTS (Nov. 04), HAPPY FEET 2 (Nov.
18), MISSION IMPOSSIBLE (Dec. 16) and THE ADVENTURES OF TINTIN (Dec.28).
Combining IMAX’s revolutionary digital projection system, customized theatre geometry, specially designed screen and powerful digital audio system with AMC’s guest service and innovative products and amenities will make AMC Showplace New Lenox 14 a premier destination for entertainment. The new IMAX theatre maximizes the experience for guests so they feel as if they are IN the movie they are watching.
The opening of the IMAX theatre at AMC Showplace New Lenox 14 is part of a joint-venture agreement by AMC and IMAX to install more than 115 IMAX digital projection systems at AMC locations in major U.S. markets and Canada.
More information about the Company can be found at www.imax.com You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).